Being weird, being creative. 

Hi, my name is Chuojing Xu. My titles from previous work experience include designer, art director, and creative director. However, I like to describe myself as a creative contributor, a learner, and an explorer. I have 10 years of global working experience in advertising/media/event agencies and in-house design studios. I’ve focused on brand marketing design, art direction, and web solutions. My work includes digital, photo & video shooting, and print.


For the past few years, I’ve helped brands build impact through campaigns, brand marketing design, website design, social media, and events. I’ve worked with marketers, PMs, strategy specialists, UX designers, and developers. Have experience leading an 8-person creative team with designers and copywriters.


Brands that I’ve worked with: Apple, Sephora, Hermès, NARS, Zegna, Gucci, Givenchy Beauty, Moet Hennessy, Louis XIII, Google, Delta Airlines, China Airlines, Burger King, Magnum...etc.

 

I’m a foodie.

I like to cook and take food pictures. The inspiration is based on Pantone colors👇

I’m also an illustrator

Once I traveled to Venice, LA and that was my first time riding my skateboard along the beach. So I draw a cute person holding a skateboard under the Venice sign, for memory. 🛹

 
 
Mini Resume

Education

Academy of Art University

Master of Fine Arts, Fashion Merchandising

2013

Shanghai University

Bachelor of Fine Arts, Advertising and Graphic Design

2010

 
 

Experience

Senior Designer, Apple

AUG 2022 – Now, Cupertino

Creative Director, Dentsu iProspect

MAY 2021 – APR 2022, Shanghai

Senior Designer, Sephora

JAN 2020 – OCT 2020, San Francisco

Art Director, Epsilon

MAY 2017 – SEP 2019, San Francisco

Art Director, Publicis Sapient

DEC 2014 – FEB 2017, Shanghai

Associate Art Director, Lowe and Partners

AUG 2014 – NOV 2014, Shanghai

Designer, Young & Rubicam

MAY 2014 – JUL 2014, Shanghai